Avocado Green Mattress

PURPOSE

Making and providing a true green mattress for consumers while comprising "sustainable manufacturing, eco-friendly living, ethical relationships, charitable giving, social justice, and creating a culture of openness, tolerance and understanding."

INDUSTRY

Mattress

PRODUCT / SERVICE

Mattress/Bedding/Furniture

TARGET BENEFICIARIES

Everyone

IMPACT MODEL

Avocado Green Mattress prides itself on having a true green mattress at an affordable price point. They are a Certified B Corporation company that balances purpose and profit. The materials they have carefully chosen and tested are all:
• Global Organic Textile Standard (GOTS) Certified
• Global Organic Latex Standard (GOLS) Certified
• Greenguard Gold Certified (low chemical emissions)
• MADE SAFE Non-Toxic Certified
• STANDARD 100 by OEKO-TEX: Class 1 certifications (ensure no harmful substances are present)
• Climate Neutral Certified
• Forest Stewardship Council (FSC) Certified
• Fair Trade Certified

These certifications help assure they are a company that is ecological and socially responsible for their products. After much research Avocado purposefully chose California as their manufacturing factory location. In the USA California has one of the strictest environmental laws and labor standards. Avocado's employees are paid living wages including family healthcare and guaranteed 3 weeks of paid vacation.

Avocado has committed to only sourcing from deforestation-free, environmentally conscious, and socially responsible natural rubber. Their rubber sources for rubber plans are FSC certified from India. The discarding of mattresses is a growing concern globally. Avocado has made sure its green mattresses are biodegradable and recyclable. They state that since they use organic materials, it can easily be biodegraded. The steel innerspring can be recycled, therefore leaving no permanent waste on planet earth.

They donate 1% of their total gross revenue to environmental nonprofits annually as part of their 1% For The Planet commitment. They embrace "radical honesty" in regard to their transparency in their business practices. They give all their mattresses a 1-year trial for their customers to ensure top satisfaction.

COVID-19 RESPONSE

Avocado Green Mattress were one of the first brands to start making face masks from the demand of face mask shortages. Before April 23rd, 2020 they had provided 70,000 facemasks at no profit. As part of their 1% For The Planet commitment, they have announced this year that they will be supporting EcoHealth Alliance, whose mission is to prevent the migration of deadly disease spilling over from animals into humans to stop pandemics and promote conservation. They are also offering discounts to healthcare workers to show their appreciation during the pandemic.

LOCATION

Hoboken, New Jersey, United States

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CASE STUDY:

Avocado Green Mattress

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